David Lerner NY believes in the ever-evolving world—a world where every choice counts. Their concept is to globally give the very best experience, inspire women, and provide the sensibility of empowerment.
In close partnership with DLNY, we challenged the status quo to evolve the brand's architecture and deliver a best-in-class experience with a confident strategy, strong visual identity system, and comprehensive guidelines to fully reimagine the digital eCOM experience.