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They Just Did It

When Barry’s partnered up with THE most iconic Portland-based company, NIKE, these two global brands gave birth to one extraordinary collection.

Creative Strategy & Direction | Art Direction | Branding & Design

Barry’s x Nike is one of the most important collaborations Barry’s has yet to share with their global community. I played an integral role in developing a high-performing 360 visual content optimized for each and every unique touchpoint. Our campaign was designed to enhance the modern customer experience for both frequent clients and new prospects—bringing the point of purchase closer to the point of inspiration.

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